‘Girl With the Dragon Tattoo’ Bootleg Packaging Fools Consumers

2 years ago by in Entertainment Tagged:


A clever packaging ploy for Sony Pictures’ Girl With the Dragon Tattoo DVD release has sowed enough confusion among consumers to prompt Amazon and Redbox to clarify that the DVDs are not actually bootlegs.

As displayed in the photo above, the DVD is designed to look like an amateur copy, a sly reference to Lisbeth Salander, the hacker protagonist of the film. Since it’s hard to distinguish the packaging from an illegal copy,Amazon thought it had to step in with the following bolded message: “It has come to our attention that there has been some confusion on the DVD disc art as it appears to look like a bootlegged copy. Please note that the disc art is in fact the final approved disc art provided to us by the filmmakers.”

According to Creativity Online, Redbox also put a warning label on its site addressing the issue, though the warning was not on Redbox.com on Thursday.

 

I have always been a tech enthusiast, to the point where i have become an addict. Tech to me is crack; Always trying to get my fix every chance i get ! I have always loved sharing anything that fascinates me which again most of the time is about tech related content. I used to share content on Google Reader Shared pages (google.com/reader/shared/surdie) but after their not so brilliant idea to shut it down i felt i needed a new platform where i could share and distribute content and thats how Nlyten.com came about. So keep reading and get Nlyten ed !

%d bloggers like this: